Redefine ROI launches GEO service for AI search visibility

By AI, Created 11:05 AM UTC, May 20, 2026, /AGP/ – Redefine ROI has launched a Generative Engine Optimization service in Noida to help brands appear in AI-generated answers from ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews. The agency is pitching the offer as a response to changing search behavior and pricing it from ₹35,000 a month.

Why it matters: - AI search is changing how buyers discover brands, shifting attention from blue-link rankings to cited answers inside chat and overview products. - Redefine ROI is targeting brands that want visibility in AI-generated responses, not just traditional search results. - Gartner projects organic search traffic to brand websites will fall by 25% by 2026 as AI-powered search takes more informational and research queries.

What happened: - Redefine ROI, an AI-driven SEO agency based in Noida, Uttar Pradesh, launched a Generative Engine Optimization service on April 28, 2026. - The service is designed to help brands get cited by ChatGPT, Google Gemini, Perplexity, Microsoft Copilot and Google AI Overviews. - The company positioned the launch as a response to a search market where AI engines increasingly answer buyers’ first questions.

The details: - The GEO service focuses on improving content, entity presence and technical signals so AI engines can recognize, trust and reference a brand. - The company says the service is built around five pillars: AI visibility audits and competitive benchmarking, entity authority building, LLM-citable content creation, technical GEO implementation and citation tracking with monthly reporting. - The audit component checks current brand mentions across ChatGPT, Gemini, Perplexity, Copilot and AI Overviews. - Entity authority work includes Wikidata and schema markup implementation, NAP consistency and third-party mentions. - Content work uses semantic clusters, FAQ structures and passage-level optimization for AI extraction. - Technical implementation includes Organization, Article, FAQPage, HowTo and Service schema, with validation through Google’s Rich Results Test and Schema.org. - Reporting tracks brand appearances in AI answers by platform, query type and competitive share. - Pricing starts at ₹35,000 per month for single-category SMBs. - Startup packages start at ₹55,000 per month. - SaaS and B2B mid-market engagements start at ₹90,000 per month. - Redefine ROI is offering a free AI Visibility Audit through the company’s audit page, with results delivered as a PDF in five business days and no commitment required.

Between the lines: - The launch reflects a broader shift from ranking pages to influencing the sources AI systems choose to quote. - Redefine ROI is betting that many brands will treat AI citations as a conversion issue, not just an SEO issue. - The company says the GEO category is still early, which creates a first-mover opportunity for brands that build AI visibility before competitors do.

What’s next: - Redefine ROI will likely use audits and reporting to show how often brands appear in AI answers across different platforms. - Brands that adopt GEO may test whether structured data, entity signals and citable content improve mentions in AI-generated responses. - The agency is now selling GEO to small businesses, startups and enterprises across India and international markets.

The bottom line: - Redefine ROI is packaging AI search visibility as a paid service, with the pitch that brands need to earn citations inside AI answers or risk becoming invisible to buyers.